Add Video Anywhere

With the new Media element, you can use images and videos interchangeably in the same component, without rebuilding anything.

What changed

  • Replaced separate image and video elements with one unified Media element
  • Switch between image and video instantly from the sidebar
  • Works everywhere you already use images

The most common use case

Your product galleries just got a big upgrade.

Instead of static image sliders, you can now:

  • mix images and videos in the same gallery
  • show your product first, then show it in motion
  • create more immersive PDP experiences without extra setup

New interaction possibilities

Because video is now native to layouts, you can go beyond static visuals:

  • show a video on hover instead of an image
  • let videos play on hover for subtle interaction
  • combine motion and static content in the same section

Video support

  • Add videos via URL (self-hosted, Shopify recommended)
  • Optional thumbnail (poster image) for fallback and preview
  • Autoplay settings:
  • On
  • Off
  • Loop
  • Toggle controls when looping

Try Instant free today

Get started with Instant

Start for free

7-day money back guarantee.

Already have an account? Log in