Instant vs Replo

Which Shopify page builder is right for you?

See how Instant and Replo compare on pricing, features, performance, flexibility, and overall value, so you can confidently choose the tool that fits your needs.

Instant vs Replo

01Quick comparison
02Pricing table
03Feature comparison

Feature

Shopify rating

4.7 (154)

5.0 (240)

Starting price

$119

/ mo

$39

/ mo

Unlimited pages

$599/ mo

$39

/ mo

A/B testing

(from $119

/ mo)

(from $99

/ mo)

Custom navigation

Custom cart drawer

Analytics

Collection pages

Components

Shopify Markets

Team collaboration

Figma Plugin

3.6k

17.2k

Pricing table (Instant vs Replo)

Comparing Instant and Replo Pricing

Instant and Replo both offer Shopify page builders, but their pricing differs sharply: Instant offers affordable tiers for different needs, while Replo locks key capabilities behind higher-tier plans.

Plan

Entry-level

Basic

$119

/mo

Unlimited features

15 Published items

1 Shopify store integration

10k A/B test sessions

200+ Page templates

Starter

$39

/mo

Unlimited pages & blogs

5 Theme sections

1 PDP/Collection template

Publish as home

Publish navigations

1,000+ CRO templates

Mid-level

No mid-level option

Pro

$99

/mo

Everything in Starter

20 Theme sections

5 Reusable templates

10k A/B test sessions

Cart drawer & analytics

Publish draft themes

Top-tier

Growth

$599

/mo

Unlimited features

Unlimited pages

5 Store integrations

50k A/B Test sessions

Custom integrations

Business

$249

/mo

Everything in Pro

50 Theme sections

10 Reusable templates

100k A/B test sessions

Liquid code blocks

Feature comparison (Instant vs Replo)

Feature comparison

Feature

Design

Fast drag-and-drop builder

Limited / heavier

Fast / lightweight

Custom navigation

Build your own

Custom footers

Full control

Custom cart drawer

Complete carts

Custom collection pages

Fully branded

Multi-player collaboration

Real time collab

Performance & code quality

Code output

Shopify Liquid

Shopify Liquid (clean)

Page performance

Potentially slower

Native Shopify

Builder responsiveness

Can lag

Instant loading

CRO & testing

A/B testing

(from $119 /mo)

(from $99 /mo)

Auto-winner detection

Bayesian

Server-side rendering

Limited

No flicker, no lag

Variant limit

2-3

Up to 6 variants

Instant vs Replo

What this means for you

You can build faster, launch more pages, and stay fully on-brand without hacks, slow code, or expensive upgrades.

Start 7-day free trial

No credit card required.

What Instant merchants think:

"Best landing page builder app. Was using Replo, but this is so much better. Compared to Replo, Instant shoots code directly in the theme making it work perfectly with Shopify Markets. High recommend"

Mother’s Earth

The Netherlands • March 8, 2024

"This is my favorite landing page tool. We've tested everyone from Gem to Replo and this one is the easiest and most intuitive. Highly recommended. Oh, and their support
is top-notch."

BASBAS

United States • October 14, 2024

"I've used Replo and then Instant, I have been blown away by its UI UX and the responsive-ness of the support team. I'm not affiliated with them in any way, but I recommend it to every new Shopify client."

Dogbiotics

United States • April 23, 2025

Customer Stories

Switching from Replo?

If you’re already on Replo, you don’t have to start from scratch. We’ll help you migrate your important pages so everything works with your current Shopify setup.

Schedule a consultation

30-min call with the CEO

Define project & needs

Account set-up

Today

Built within 2 weeks

Built by Instant Experts

Daily Slack channel updates

Feedback round

Day 7

Design, test, and grow

Project handover & onboarding

Private Slack channel

24/7 tech support

Day 30

Today

Day 7

Day 14

Schedule a call

Frequent questions

About Instant

Still have questions?

Talk to sales

What is the main difference between Instant and Replo?

Instant is a Shopify-native page builder that outputs clean Liquid code, gives you unlimited pages on all paid plans, and includes features like custom navigation, collection pages, a custom cart drawer, and Shopify Markets support. Replo limits publishing on lower plans, and doesn’t support navigation, Markets, or cart drawer customization.

Is Instant more affordable than Replo?

Yes. Instant starts at $39/mo with unlimited publishing. Replo starts at $119/mo and includes only 15 published items unless you upgrade to the $599/mo plan. For most merchants, Instant ends up being 3–5× more affordable at every tier.

Does Instant offer built-in A/B testing?

Yes. Instant includes server-side A/B testing starting on the Pro plan ($99/mo). You can test up to 6 variants, avoid flicker, and get auto-winner detection powered by Bayesian stats. Replo offers A/B testing, but only from the $119/mo plan and with fewer testing features.

Can I build collection pages, navigation, and a custom cart drawer in Instant?

Yes. Instant lets you fully customize your collection pages, navigation menus, footers, and cart drawer—no extra apps required. Replo does not offer these features at any plan level.

Does Instant work with my existing Shopify theme?

Yes. Instant builds 100% Shopify-native Liquid sections, so your pages, templates, and theme sections work seamlessly with your current theme setup. This also means Instant won’t slow down your store or break your theme’s structure.

Does Instant offer more templates than Replo?

Instant includes 1,000+ CRO-optimized templates, while Replo offers around 200+. Instant’s templates are designed to help you launch fast and convert better, covering product launches, landing pages, blogs, collections, sales pages, and more.

Does Instant have a Figma to Shopify plugin?

Yes! Instant created the first-ever Figma to Shopify plugin, with over 17.2k users. Designers can turn Figma mockups into real Shopify pages, sections, and blocks in minutes, without writing code or waiting for developer handoff. Replo has a plugin too that was launched after Instant, but with significantly fewer users (only 3.6k).

What is the main difference between Instant and Replo?

Is Instant more affordable than Replo?

Does Instant offer built-in A/B testing?

Can I build collection pages, navigation, and a custom cart drawer in Instant?

Yes. Instant lets you fully customize your collection pages, navigation menus, footers, and cart drawer—no extra apps required. Replo does not offer these features at any plan level.

Does Instant work with my existing Shopify theme?

Does Instant offer more templates than Replo?

Does Instant have a Figma to Shopify plugin?