19 best Shopify email popup apps for adding popups to your store

Email popups are more useful than you think, especially for Shopify store owners. They’re more than just an annoyance; they can be game-changers in building your email list and boosting sales. But here’s the rub: not all popups are created equal. If you’ve ever wondered how to add a pop-up on Shopify that converts, you’re not alone. This article covers you with the best Shopify email popup apps to help you get the most out of your store.

Instant’s Shopify product page builder is a powerful tool to help you achieve this and more.

Table of Content

• What is a Shopify email popup?

• Benefits of using Shopify email popups on your store

• 19 best Shopify email popup apps for adding popups to your store

• Types and examples of email popups you can try

• Optimize your Shopify store for conversions without breaking the bank with Instant's Shopify product page builder

What is a Shopify email popup?

An email popup is a window that appears on a website and contains a form requesting the visitor's email address. Email popups capture the attention of your website visitors and encourage them to sign up for your email list. They offer your visitors incentives like offers, discount coupons, ebook downloads, etc. 

These popups are typically triggered by user behavior, such as visiting a specific page or spending a certain amount of time on the website. Email popups are the most popular and are also known by names like ‘newsletter popups’ and ‘email subscription popups.’ Email popups make it easy to collect email addresses while significantly segmenting and personalizing interactions, which can help drive sales in any season.

Benefits of using Shopify email popups on your store

1. Boost email lists: The power of Shopify popups

Email popups are like digital magnets for your Shopify store. They grab the attention of curious visitors who might otherwise just browse and leave. Email popups convert about 3.8% of website visitors. That means around four will subscribe for every 100 people who see your popup. But the top popups do even better, with conversion rates of 23.67%. Imagine adding hundreds of engaged subscribers to your list every month. That’s a bigger reach for your email marketing, letting you connect with more people and turn them into customers.

2. Increase sales: Targeted email marketing works

Once you have those new subscribers, you can use targeted email marketing to boost your sales. Offer exclusive deals and promotions to get people to buy. Announce new products, highlight popular items, or remind customers about abandoned carts. 

Studies show that 66% of consumers have purchased because of an email marketing message. And you can recover up to 69% of abandoned carts with the right email sequence. Your Shopify email popup isn’t just a tool for collecting emails. It’s a way to drive sales and grow your business.

3. Engage customers and build loyalty

Email popups aren’t just about sales. They can also help you engage customers and build loyalty. Use them to tell people about special events, loyalty programs, or give them early access to sales. This engagement helps you build a stronger connection with your audience, making them more likely to stick around and become repeat customers.

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For a powerful way to enhance your online store, check out Instant's Shopify product page builder. With its intuitive drag-and-drop interface, you can quickly design high-converting pages without coding. 

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19 best Shopify email popup apps for adding popups to your store

1. Instant: Crafting customized popups with Instant

Instant is a user-friendly Shopify product page builder that allows eCommerce teams and agencies to create fully customizable and advanced pages without any coding knowledge. Couple that with its intuitive drag-and-drop interface, and you’re all set to design high-converting landing pages, product pages, and more. 

There’s no need to stress about integrations; Instant works seamlessly with Figma and other eCommerce tools. Ready to elevate your online store? 

Try Instant's Shopify product page builder today!

2. Mailmunch: Email marketing meets popup design

Mailmunch is your go-to for adding popups and handling email marketing in one spot. This dual-purpose tool offers features like exit-intent technology and floating bars to capture leads. 

Once you’ve built a list, personalize your messages to keep subscribers engaged without the hassle of crafting emails from scratch. It's a great option for stores on a budget looking for a free-to-install tool. You’ll find some solid templates, though the selection is a bit limited.

Pricing: From $19.99/month.

3. Privy: All-in-one marketing and popups

Privy lets you create lead generation popups and emails from one platform. You’ll find plenty of popup templates focused on converting subscribers. 

While it excels in cart abandonment recovery, it lacks popular popup types, like fullscreen popups. Privy could be a winner if you love having everything in one place.

Pricing: From $24/month for just list growth.

4. Poptin: Capturing leads with Poptin

Poptin is perfect for Shopify stores aiming to capture leads with popups. Think lightbox templates, side messages, and fullscreen popups. 

You can set up exit-intent-driven popups or a countdown timer for urgency. While it doesn’t offer full email marketing, you can send “Welcome” and “Thank You” emails to new subscribers.

Pricing: Free, or from $25/month.

5. Getsitecontrol: Lead-building with Getsitecontrol

Getsitecontrol offers robust lead-building popup forms and a survey system called Getform. You can also create opt-in forms like large notification bars that won’t interrupt the shopping experience. The targeting features are top-notch, allowing custom popups on specific pages.

Pricing: From $9/month.

6. OptinMonster: Customizable popups for lead generation

OptinMonster is packed with features for generating leads. You’ll find an impressive template library and a popup editor allowing easy customization. Advanced tracking and targeting tools help refine your approach, making it ideal for stores that rely on their contact list.

Pricing: From $29.99/month.

7. Personizely: Versatile popup campaigns

Personizely is all about variety, offering email popups, survey popups, and more. You can create sales motivator bars to inform visitors about free shipping opportunities. While it's a great all-around option, it does lack some advanced features at its price point.

Pricing: From $39/month.

8. Sales Notification popup: Building social proof

Sales Notification Popup displays real-time notifications like new orders or abandoned carts, helping build social proof. These notifications appear in the corner of the screen, adding a subtle yet effective nudge to encourage purchases.

Pricing: Free for sales popup only, $6.99/month for full functionality.

9. Seguno popups: Simple and effective popup campaigns

Seguno is designed for quick and easy popup campaigns, focusing on announcements, email capture, and guiding traffic. You’ll find templates and display personalization rules, plus integration with email and SMS apps. It’s perfect for small businesses that need to run a couple of popup campaigns.

Pricing: Free for one campaign, $10 per 10,000 views.

10. Rivo Popups (TYDAL popups): Beginner-friendly email capture

Rivo Popups is a breeze for beginners, offering a simple editor for quick campaign creation. It’s focused on email capture, featuring exit-intent popups and discount codes. This is a great free option for building your email list.

Pricing: Free to install and use.

11. Adoric: Smart popups and product recommendations

Adoric helps boost sales with smart popups and product recommendations. You can customize campaigns with targeting options and optimize them with A/B testing. It’s user-friendly and supports features like email collection and reducing cart abandonment.

Pricing: Free plan, $6/month for Basic, $20/month for Essential.

12. Upsell Hero, in cart upsell: Reducing cart abandonment

Upsell Hero focuses on creating upselling popups on your cart page to encourage order completion. It integrates well with other tools and is easy to set up. The free version is limited, but paid plans offer more order processing.

Pricing: Free version, $5.99/month for basic paid plan.

14. Bold Upsell true upsells: Simple upsell solutions

Bold Upsell is straightforward and great for those new to upselling. It offers upsell options on your cart page and post-purchase, targeting specific user segments. The free plan is available, with paid plans starting at $9.99/month.

15. Candy Rack one click upsell: Smart upsell recommendations

Candy Rack offers upselling directly on product pages with AI-enabled recommendations. This works well for warranties and insurance add-ons. The app’s smart upsells save time and often result in better outcomes.

Pricing: Free plan, or from $19.99/month.

16. Elfsight popup: Highly customizable popups

Elfsight Popup is a favorite for its flexibility, offering a range of popup types and advanced targeting features. The drag-and-drop interface makes customization easy. It integrates smoothly with Shopify and offers a free plan with basic features.

Pricing: Free plan, paid plan from $5/month.

17. POWR popup: Versatile and easy-to-use

POWR Popup offers a drag-and-drop editor and customizable templates for various marketing goals. You’ll find advanced display rules and integration with email tools. It’s ideal for businesses seeking a cost-effective solution.

Pricing: Free plan, paid plans from $5.49/month.

18. Picreel: Optimizing conversions with popups

Picreel provides a comprehensive solution for conversion optimization. You’ll find an intuitive editor, advanced targeting, and real-time analytics. It integrates with over 700 applications for a seamless workflow.

Pricing: Free up to 5k visitors, paid starts at $9.99/month.

19. Wisepops: Intelligent popup management

Wisepops is designed for eCommerce stores of all types, offering a drag-and-drop builder and advanced control over display options. Its targeting and personalization features make it a standout option.

Pricing: Starts at $49/month.

Types and examples of email popups you can try

1. Modal Popups: Subtle Yet Powerful

Modal popups are like gentle nudges that appear within your users’ screens. They don’t dominate the entire view, making them perfect for sales promotions, discounts, freebie incentives, and cart abandonment messages.

Sales promotions and discounts  

Saint Jane Beauty cleverly combines referrals and discounts in their modal popup, while Knix offers a straightforward 10% coupon for the next order. These popups can boost engagement by giving customers a clear incentive. Don’t forget to create urgency with a countdown timer, which can be easily done using Kit.

Freebie incentives  

Freebies are a great way to grab attention. Wandering Bear Books uses a simple modal popup to flaunt their freebies after a visitor has spent time browsing. This placement ensures the popup feels like a natural part of the shopping experience.

Cart abandonment  

With cart abandonment rates near 80%, these popups are crucial for converting browsers into buyers. Judy uses a cart abandonment popup that offers a 20% discount, encouraging potential cart-abandonees to complete their purchase. Trigger these popups to show upon exit on checkout pages to maximize effectiveness.

2. Fullscreen popups: Attention-grabbers with caution

Fullscreen popups are like a loud shout, and they demand attention. Use them sparingly to avoid overwhelming your audience. The best time to deploy them is when a reader is about to leave your site, ensuring you don’t disrupt their experience.

Exit-intent popups  

Loaded Landscapes offers a tempting deal right before users leave. Make your fullscreen popup offer something irresistible to capture those on the verge of exiting.

3. Slide-in popups: Gentle persuaders

Slide-in popups are ideal for adding complementary information to pages without interrupting the user experience. They work well for special offers and social proof.

Special offers  

BarkBox’s slide-in popup is a prime example. It’s subtle, allowing readers to absorb page content while considering the popup’s offer. This method respects the user’s attention span.

Social proof  

Encourage sign-ups by placing slide-in popups with social proof alongside your content. Highlight how many people are already on your list or incorporate testimonials to show how valuable your email list is.

4. Sticky bars: Persistent reminders

Sticky bars are thin, unobtrusive banners that work well for countdown timers and promotions. Since they don’t cover any content, you can place them on all devices and pages.

Countdown timers  

Brooklinen’s sticky bar countdown timer is small but effective, clearly communicating that the visitor’s coupon will expire soon.

Promotions  

Sticky bars can also announce special promotions. On Partake Food’s website, visitors immediately know how much they need to spend to qualify for free shipping, thanks to their sticky bar. 

Optimize your Shopify store for conversions without breaking the bank with Instant's Shopify product page builder

Instant transforms your Shopify experience, tossing out the coding manuals and handing you a sleek, drag-and-drop interface. 

Want high-converting product pages and eye-catching blog posts? 

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So why wait? Give Instant a whirl and watch your conversions soar.