A guide on how to add products to specific pages on Shopify

Picture this: You're scrolling through a beautifully designed Shopify store, where each page feels perfectly curated, and you can't help but feel drawn in. This seamless experience is a product of thoughtful Shopify store design, where adding products to specific pages is like art. Mastering this skill can elevate your online store, creating a customized shopping experience that engages customers. In this blog, you'll learn how to add products to specific pages on Shopify, making your store visually appealing and strategically effective.

Consider using Instant's Shopify product page builder to make this process even smoother. This handy tool simplifies the task, helping you achieve your goals without getting bogged down in technical details.

Table of Contents

• How to add products on Shopify

• How to add products to specific pages on Shopify admin

• How to duplicate a product page on Shopify

• How to edit a submitted Shopify product

• Managing products on Shopify

• Optimize your Shopify store for conversions without breaking the bank with Instant's Shopify product page builder

How to add products on Shopify

Start by creating a new product

First, head to your Shopify admin panel. Click on the Products tab, then select Add product. This opens a new page where you can start creating your product.

Enter product details for maximum engagement

Add a descriptive title that grabs attention. Write a product description that highlights your product’s features and benefits. Keep it concise but engaging. Upload product images, videos, or 3D models to give customers a detailed view. While in Draft mode, you can make adjustments before going live. Need help crafting descriptions? Use Shopify Magic, an AI tool that generates descriptions with your input.

Set the right price and tax settings

Price your product appropriately. Use the compare at price option if it’s on sale to show the original price. Enable tax settings if applicable. Enter your cost per item to track profit margins, but rest assured, this info is invisible to customers.

Organize your products with care

In the product prganization section, select the category for your product under Product Type. Specify the brand or manufacturer with the Vendor option. Group products under collections like “New Arrivals” or “Sale” to make navigation easier. Use tags to help customers filter and search for products. Then, decide which sales channels you want to offer the product on, like Facebook, Instagram, or your Shopify store.

Manage inventory and variants

Add a Stock Keeping Unit (SKU) for inventory tracking. Set the available quantity and decide whether to allow purchases if stock runs out. If your product has variants, like size or color, create options with corresponding prices and stock levels.

Set up shipping and fulfillment logistics

For physical products, check the physical product box. Add the shipping weight, which includes the product and packaging. Select your country/region of origin. If it’s the United States, choose your state of origin too. Get the HS (Harmonized System) code from your country’s government website, as it’s needed for international shipping.

Optimize seo settings for visibility

Update the search engine listing preview. Create an SEO-friendly page title under 60 characters. Write a brief meta description of the product under 155 characters. Make the URL Handle simple and relevant to improve visibility on search engines.

Save, publish, or schedule your product

After reviewing your product details, click Save to keep it as a draft or Publish to make it live. To schedule a product for a future launch, select a publishing date, and set the status to active.

How to add products to specific pages on Shopify admin

Showcasing products on your Shopify homepage

Want to spotlight products right on your homepage? Shopify's got you covered. 

• Start by heading to your Shopify admin, click on Online Store, then Themes. 

• Hit customize next to your theme. 

• Look for a section like featured product or featured collection in the theme editor. 

• Choose the product or collection you want to highlight, save your changes, and products are front and center for all to see.

Displaying products on other Shopify pages

Do you need to showcase products on a page other than your homepage? Collections are your best friend here. To create a collection:

• Go to your Shopify admin, click on Products, then Collections. 

• Hit Create collection, give it a name, and add your products. 

• Once set up, you can link this collection anywhere on your site.

Using Shopify's buy button for flexibility

The Shopify buy button is a fantastic tool for embedding individual products on custom pages or blog posts. Access it by going to sales channels in your Shopify admin and selecting buy button. Customize the:

• Button’s appearance

• Generate an embed code

• Paste it into the HTML section of your desired page

Custom HTML/CSS solutions for advanced users

For those comfortable with coding, you can take control by editing your theme's HTML and CSS files. Add code snippets to pull product information and display it dynamically on your page.

Hidden collections: Keeping products off the main menu

Hidden collections are the way to go if you want to create a collection and display it on a specific page without making it visible in your store’s main navigation. Create the collection as usual but skip adding it to your navigation menus. You can still link to it from specific places on your site.

Using page builder apps for enhanced customization

Consider using page builder apps like Instant for more flexibility. These apps provide drag-and-drop functionality to customize how products are displayed on any page. With Instant, you can create unique layouts and sections, placing products wherever you want.

Elevate your Shopify store with Instant

Instant is a user-friendly Shopify product page builder that allows eCommerce teams and agencies to create fully customizable and advanced pages without any coding knowledge. 

Try Instant's Shopify product page builder today!

How to duplicate a product page on Shopify

Duplicating a product in Shopify can save you time and make adding new items easier. This feature is perfect for creating a new product that's similar to an existing one. If you're just adding new options, consider creating a variant instead.

To duplicate a product:

• Go to the products section in your Shopify admin. 

• Find the product you want to duplicate and select it. 

• Click on duplicate.

A new product page will open with the same information as the original product. You can change the name and any other details you'd like. You can also choose which attributes to copy, such as:

• Images

• SKUs

• Quantity

• Barcodes

If you deselect any of these attributes, those fields will be blank in the duplicate product. When you're finished, click 'save'. Keep in mind that duplicate products will be set as drafts and have the same sales channels as the original product.

How to edit a submitted Shopify product

Shopify makes it easy to tweak your product details whenever you need to. You can change titles, descriptions, prices, images, and more. But keep in mind that these changes will affect your reports. So, if you're seeing weird numbers, it might be because of your edits.

Quick steps to edit a product

Here's how you edit an existing product in Shopify: 

• Go to your Shopify admin. 

• Then, click on Products > All products. 

• Select the product you want to modify. 

• Make your changes, and when you're done, click Save.

Why your changes matter

When you edit a product in Shopify, those changes update across your store immediately. That means your customers will immediately see the new info, and your reports will update with the new details. This can be a big deal if you're changing prices or descriptions. Make sure you double-check your edits before you save them to avoid any unintended consequences.

Managing products on Shopify

Start by accessing the Shopify admin panel, your command center for all things product-related. Click on “Products” to open a comprehensive list of everything you're selling. Here, you can tweak pricing, update descriptions, or adjust variants. Everything is laid out clearly, making adjusting product visibility easy and ensuring your store is running like a well-oiled machine.

Mastering inventory management

Inventory management is crucial to avoid overselling and disappointing customers. Navigate to “Inventory” in the admin panel to monitor stock levels. You can update quantities manually or set up automatic tracking. This way, your store will always reflect what you have on hand.

Archiving products like a pro

Need to temporarily remove a product? No problem. Go to “Products” in the admin panel, select the item you want to hide, and scroll down to click “Archive.” This keeps all your product details intact for future use but makes it invisible to shoppers.

Deleting products for good

If a product is no longer part of your lineup, it's time to delete it. Head to “Products” in the admin panel, select the item you want to remove, and scroll down to click “Delete product.” This is a permanent action, so make sure it's what you want. Deleting clears out all related data, streamlining your store’s back end.

Optimize your Shopify store for conversions without breaking the bank with Instant's Shopify product page builder

Instant is a game-changer for Shopify users looking to enhance their online store without getting tangled in code. This intuitive product page builder lets you craft custom pages with a simple drag-and-drop interface, offering flexibility and control over your store's look and feel. Need to create high-converting landing pages or engaging blog posts? Instant has you covered. It even integrates seamlessly with Figma and other eCommerce tools, streamlining your workflow and boosting performance. 

Add products to specific pages on Shopify

Customizing your Shopify store often means adding products to specific pages. To do this, create a custom collection for the products you want to feature. Then, navigate to the page where you want the products to appear and add a collection list section. Select your custom collection and your products are now displayed exactly where you want them. This technique is perfect for showcasing seasonal items or curated collections, giving your store a personalized touch.

Design tips for high-converting Shopify pages

Creating high-converting pages on Shopify involves more than just eye-catching design. Start by clearly understanding your audience and tailoring your content to their needs. Use strong visuals, concise copy, and strategic calls to action to guide visitors toward a purchase. Don’t forget to optimize for mobile users, as many shoppers will visit your store on their phones. Test different layouts and elements to see what resonates with your audience and make adjustments as needed. With the right approach, you can turn visitors into loyal customers.

Integrate Figma with Instant for seamless design

Figma is a powerful design tool many eCommerce teams use to create prototypes and mockups. With Instant's integration, you can bring your Figma designs directly into your Shopify store, eliminating the need to recreate your work from scratch. Simply export your Figma files to Instant, and you can start building. This integration is a huge time-saver, allowing you to focus on fine-tuning your designs rather than wrestling with technical hurdles.