Shopify creates a new page template in 6 easy steps

Do you need help to make your shopify web design stand out? You're not alone. Many store owners hit a wall when they want their website to look unique but aren’t sure how to customize it. If you're stuck, learning to create new page templates could be your key to unlocking a more flexible and personalized shop. In this guide, we'll break down how to do just that, giving you the skills to tailor your site to your needs better.

And here’s a tool that can make it even easier: Instant’s Shopify product page builder. This tool lets you create new page templates quickly so you can focus on building the store you’ve always wanted.

Table of Contents

• What are Shopify page templates, and how do they work?

• Why use templates for your Shopify store

• Shopify create new page template

• How to get more Shopify page templates

• 3 Best practices for adapting your Shopify template

• Optimize your Shopify store for conversions without breaking the bank with Instant's Shopify product page builder

What are Shopify page templates, and how do they work?

Shopify page templates are the backbone of your online store's design. These pre-designed layouts ensure consistent structure, styling, and content presentation across:

• Product pages

• Homepages

• About pages

When you pick a Shopify theme, it has specific templates that reflect its design style. For instance, the Dawn theme gives your product pages a distinct layout with images, product descriptions, and buttons that differ from those in the Crave theme.

How Shopify templates work

Setting up your Shopify store is easy. Each new page automatically uses the default template from your chosen theme. This includes all layout details and design elements, so you don't have to worry about coding. 

If you want a different look for a specific page, Shopify lets you switch templates, especially for pages like product collections or blogs. When setting up or editing the page, you can choose your preferred template from a dropdown menu.

Theme-specific templates and switching themes

Every Shopify theme has its own set of templates. Changing the theme means changing the default templates available. 

Switching from the Dawn theme to another will bring new layout designs, allowing a fresh approach to your content. This flexibility makes it easy to keep your store looking up-to-date and on-brand.

Adding custom content without coding

After picking a template, you can add specific content for each page without altering the underlying code. You can:

• Upload images

• Write descriptions

• Embed media 

It can be installed within the existing structure without disrupting the rest of the store’s layout or functionality. Shopify's drag-and-drop editor and customization settings let you personalize pages without knowing HTML, CSS, or JavaScript.

Consistent customizations across pages

Templates are fixed, so any changes you make within a template apply to all pages using that template. If you add a new section to your default product page template, this section will appear on all product pages using that template. 

This makes it easy to maintain a unified design, but if you want unique changes on specific pages, you might need to create and assign custom templates.

Why use templates for your Shopify store

Budget-friendly brilliance

Creating a website from scratch can set you back anywhere from $12,000 to $150,000. That’s a hefty price tag for anyone, especially small businesses and nonprofits. Enter Shopify themes: your wallet’s new best friend. With free themes available, you can launch a stunning store without spending a dime. 

Need more features? Premium themes cost a few hundred dollars, which is still a steal compared to building from scratch. And don’t forget maintenance costs, which are traditionally $400 to $60,000 annually. Shopify themes cut down on initial costs and long-term expenses, freeing up cash for other business needs.

Your store, your way

Are you worried your store will look like a clone of others? Fear not. Shopify themes are highly customizable. You can change:

• Colors

• Fonts

• Layouts

• Navigation

You can use tools like Instant Page Builder to make your store uniquely yours. They’re faster and cheaper than hiring a developer and offer endless possibilities for customization.

No experience necessary

Building a website from scratch is complex. You’d need coding skills and plenty of time for testing and debugging. Shopify changes the game, allowing anyone to create a site without technical know-how. Themes are easy to install and customize, making a daunting task a breeze. So whether you’re a tech whiz or a complete novice, Shopify has your back.

Seamless on every screen

Remember when developers had to create two site versions, one for desktop and one for mobile? It was a time-consuming and costly ordeal. Responsive design is the norm, adjusting sites to fit any screen size. 

But that often still requires a developer’s expertise and fee. Shopify themes simplify this process. Most are mobile-responsive right out of the box, so your store looks great on any device without extra work.

Launch in a flash

Speed matters in business. The faster you can set up your store, the quicker you can start selling. Shopify themes can be installed with just a few clicks, and your store will be live and ready for customers in minutes. Take your brand in front of customers in a timely manner. You’re ready to hit the ground running.

Elevate Your Shopify Store with Instant

Are you looking to enhance your Shopify store with advanced, customizable pages? Instant is a user-friendly Shopify product page builder for eCommerce teams and agencies. With its intuitive drag-and-drop interface, you can quickly design high-converting pages without coding. 

Try Instant's Shopify product page builder today!

Shopify create new page template

1. Accessing the theme editor: Your first step to customization

Ready to give your store a fresh look? Start by accessing the theme editor. 

• Navigate to your Shopify admin, then head over to Online Store > Themes. 

• Click on Customize to enter the editor, or go to Actions > Edit Code to go straight to your theme files. 

This is where you'll transform your store's design.

2. Adding a new template: The foundation of your custom page

Let's create a new template. 

In the code editor, scroll to the Templates section and click Add a new template. Choose the type of page you want to customize:

• Product

• Collection

• Page

Name it something like “custom-about” for an About page. Shopify will generate a .liquid file like page.custom-about.liquid for you.

3. Customizing your template: Crafting the perfect layout

Now, it's time to bring your vision to life. 

• Open your new .liquid file and start tweaking the code. 

• Add HTML, Liquid (Shopify’s templating language), and CSS for the perfect layout. 

You can copy code from similar templates and modify it to suit your needs. Want to add a custom section? Use Liquid tags like {% section 'custom-section' %}. Save and preview your changes to see your masterpiece in action.

4. Assigning the template: Put your work into action

With your template ready, let’s assign it to a page. In the Shopify admin, go to Online Store > Pages and select the page you want to customize. Under Template, choose your new template from the dropdown menu. Hit Save to make it official.

5. Adding and customizing sections: Enhance your page with dynamic content

If your theme supports Online Store 2.0, you can add dynamic sections to your new template directly through the editor. 

• Open the Customize section

• Select your page

• Add sections from the Add section menu. 

Tweak each element to create an engaging page without needing extra code.

6. Testing and refining: Ensure everything works perfectly

Preview your new page template on various devices. Ensure everything, including links, buttons, dynamic elements, looks, and functions, is correct. If something’s off, go back to the Edit Code section and make adjustments.

How to get more Shopify page templates

Do you need help with existing templates? If you're comfortable with code, creating your own alternate templates is a decisive move. Mastering Shopify’s Liquid, HTML, CSS, and a bit of JavaScript will allow you to craft custom templates with precision. 

• Start by heading to Online Store > Themes > Edit Code in your Shopify admin. 

• Once there, navigate to the Templates section, click Add a new template, and choose the page type you want to customize. 

• Name your new template and start building or tweaking the HTML and CSS in the .liquid file to match your design vision. 

This option requires time and technical know-how but offers unmatched flexibility in tailoring templates to align with your store’s unique style.

Investing in Premium Themes for More Options

If coding isn’t your thing, consider purchasing a premium theme through the Shopify Theme Store. Many paid themes come with various pre-built templates for:

• Product pages

• Blogs

• FAQs and more.

As you explore themes, look for ones highlighting their page templates as a feature. Customization options, responsive design, and overall quality should also be considered. Investing in a premium theme may require upfront costs but can save time while providing a polished, professional look for your store. 

Effortless Customization with Page Builder Apps

Page builder apps are an excellent option for quick and easy customization without code. Apps like Instant offer a library of pre-made page templates with drag-and-drop editors, making designing pages without technical expertise easy. Use these apps to tweak templates to quickly:

• Fit your brand

• Add or rearrange sections

• Optimize pages for SEO

While page builder apps often require a subscription fee, they’re ideal for adding flexibility and ease to your design process.

3 Best practices for adapting your Shopify template

1. Image-centered design: Let your products shine

When adopting a Shopify template, focus on showcasing your products visually. High-quality images are a game-changer for eCommerce. Research shows that 67% of online buyers consider product images critical. This means your product pages should revolve around captivating visuals. 

Larger images boost conversion rates and make your products more shareable. Ensure you're using the right image dimensions to improve loading speed, SEO, and reduce bounce rates. Consider features like zoom-in functionality or multiple angles to give customers a comprehensive view of your product. 

2. Mobile-friendly design: Captivate users on any device

Mobile shopping is huge. Your product pages must be fully optimized for mobile users. Shopify themes are typically mobile-friendly, but if you customize your product page, make sure:

• It remains functional and appealing on smaller screens. 

• Preview the mobile version often. 

• Ensure buttons, images, and text scale properly and that elements like sliders or dropdowns work smoothly on touchscreens. 

• Avoid overloading mobile users with too much information. 

• Stick to essentials like product images, a clear call-to-action (CTA), and concise product descriptions.

3. Incorporating converting features: Seal the deal

Adding features that persuade visitors to make a purchase is essential. Consider incorporating:

• Upselling and cross-selling opportunities

• Clickable product options for size, color, and style variations

• Social proof elements like reviews, trust badges, and social media counters

Showing prices in local currency can reduce friction during checkout. Ensure your template supports automatic currency conversion based on the user's location.

Optimize your Shopify store for conversions without breaking the bank with Instant's Shopify product page builder

Struggling to craft the perfect Shopify page without coding? Instant is a user-friendly product page builder that lets you easily design advanced pages. Its intuitive drag-and-drop interface puts you in control. Create high-converting landing pages, captivating blog posts, and irresistible product pages. Plus, you can seamlessly integrate Instant with Figma and other eCommerce tools. It’s time to elevate your online store performance and boost conversions.

Building Shopify pages: No coding required

Are you tired of wrestling with code to create Shopify pages? Instant changes the game. With its intuitive drag-and-drop interface, you can design and publish advanced pages without any coding knowledge. Customize your store's design and create high-converting landing pages, blog posts, and product pages in minutes. It's a game-changer for eCommerce teams and agencies.

Elevating your Shopify store's design

Want to enhance your Shopify store's design? Instant makes it possible. With its seamless integration with Figma and other eCommerce tools, you can create fully customizable pages that align with your brand's vision. This user-friendly page builder lets you control your store's design completely without sacrificing creativity. It's the perfect solution for enhancing your online store performance and increasing conversions.