How ENC Agency helped Dylann Wolfe launch on Shopify

ENC Agency is a creative brand and digital marketing agency that helps US brands to scale their web design and branding with bold visuals and visual storytelling. Recently, they worked with their client, Dylann Wolfe, to launch an Ocean-inspired fine jewelry brand with a strong conservation mission. ENC took care of everything from brand messaging and visual identity to the final website design. 

In order to introduce the new brand to the market, they needed to build an online experience that would both convert and educate.

To translate Dylann Wolfe’s design vision and brand identity into their Shopify store design, they used Instant Page Builder. 

Behind the Shopify build & design process

ENC designer Elizabeth Brummer took the lead on the site build:

“We chose to use Instant for this project because our client wanted something unique - from the start, we knew she was looking to deviate from the norm. And given our previous experience with Instant, its ease of use, and incredible helpful support team, we knew that we could make her dreams a reality with this platform!” 

Here’s what they’ve built so far: 

• Homepage

• Collection pages

• About page

• Reusable product template

• Navigation (header)

• Footer

All of these elements are essential when launching a complete storefront on Shopify.

ENC’s Figma to Shopify workflow

To bring these pages to life, the ENC team used the same Figma to Shopify workflow they’ve employed for other client builds. 

They first designed these pages in Figma, then used Instant’s Figma to Shopify plugin to copy and paste them into Instant’s canvas. From there, they made small tweaks and responsive edits to ensure the designs looked good across devices and screen sizes. This has improved their agency’s design-to-deploy workflow when working on Shopify projects for clients, without needing to involve developers for custom elements.

Instant impact: Empowering clients to scale with ease

Elizabeth mentions that the goal of ENC is not only to deliver a beautiful project but to empower their clients to continue to grow beyond their collaboration.

This starts with a clean handoff to ensure that the site can evolve as the Dylann Wolfe brand scales. 

“This project is something we're proud to stand behind as a design agency. While we do not have numbers on the direct financial impact of the site, we felt confident handing this over to our client to manage and continue to develop as she expands her own business line. Instant empowered not only us to create something meaningful and enduring, but also our client to take control of her shop, her brand, and her mission.”

Read more about ENC Agency’s collaboration with DYLAN WOLFE here.

A scalable Shopify workflow for modern design agencies

For agencies like ENC, building a standout Shopify store isn’t just about launching something beautiful, it’s about creating a system that scales beyond the handoff. Instant Page Builder gave ENC the flexibility to execute a highly custom, brand-led vision without slowing down delivery or relying on developers for every iteration.

By designing in Figma and translating those designs directly into Shopify, the ENC team streamlined their build process while maintaining full creative control. This resulted in a site that feels bespoke, performs across devices, and can be confidently handed over to the client to evolve independently.

For design agencies working with brands that want to push creative boundaries and move fast, Instant makes it possible to deliver custom Shopify experiences that are both expressive and maintainable. It’s a way to protect your design integrity, improve your design-to-deploy workflow, and empower clients long after the project wraps, without adding complexity to your process.

If your agency is looking to build more ambitious Shopify projects, reduce dev dependency, and create long-term value for clients, Instant is built to support exactly that.