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Shopify

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Jan 9, 2025

22 Best examples and apps to create exit intent popup on Shopify

person making ux changes - Best Exit Intent Popup Shopify
person making ux changes - Best Exit Intent Popup Shopify
person making ux changes - Best Exit Intent Popup Shopify

Instant Team

22 Best examples and apps to create exit intent popup on Shopify

Struggling to keep visitors from leaving your Shopify store without making a purchase? Exit intent popups might be your solution. These smart popups appear just as someone is about to leave your site, giving you one last shot to engage them. But how do you ensure they’re effective? This guide walks you through the best exit intent popups for Shopify, including top examples and apps to help you create your own. We'll dive into the specifics, including how to add a pop-up on Shopify so you can turn those lost visitors into loyal customers.

Instant offers a Shopify product page builder that makes creating eye-catching exit intent popups easy. Use it to grab your visitors’ attention before leaving and turn them into loyal customers.

Table of Contents

What is an exit intent popup?

overlays - Best Exit Intent Popup Shopifyup App

A visitor is about to leave your online store. Before they go, an exit-intent popup offers a discount or special deal. This clever tool uses technology to detect when someone is about to leave by tracking mouse movements. The popup appears when the cursor heads for the browser’s address bar or back button. It might offer a discount or other incentive to encourage a purchase or capture their email.

Why use exit-intent popups on Shopify?

If you run a Shopify store, you want to keep visitors engaged and increase sales. Exit-intent popups can help by grabbing attention before someone leaves. They can reduce cart abandonment by offering a discount or free shipping. They can boost newsletter sign-ups by offering exclusive content or deals. They can even increase page views by suggesting related products or articles. When used thoughtfully, exit-intent popups enhance the shopping experience and increase conversions. 

How do exit-intent popups work on mobile?

Mobile devices require a different approach since there’s no mouse. Instead of tracking a cursor, exit-intent popups on mobile are triggered by actions like switching tabs, hitting the back button, or scrolling up rapidly. These triggers catch a user’s attention just before they leave, adapting the popup’s appearance for touch-based interactions.

Best practices for using exit-intent popups on Shopify

Keep a few best practices in mind to make the most of exit-intent popups. 

  • Make your offer compelling. A discount or freebie can go a long way. 

  • Keep the message short and precise. You want to capture attention, not overwhelm the user. 

  • Be strategic about when and where the popup appears. You don’t want to interrupt someone in the middle of browsing. 

  • Test and optimize your popups to see what works best.

How to add an exit-intent popup to your Shopify store

With the right tools, adding an exit-intent popup to your Shopify store is easy. Many apps and plugins are available to help you create and customize popups. Look for one that integrates seamlessly with your store and offers advanced targeting options. Once you’ve chosen your tool, follow the instructions to set up your popup. You’ll usually need to customize the design, set the trigger conditions, and add your offer or message.

Why should you use Shopify exit intent popups on Shopify?

attracting audience - Best Exit Intent Popup Shopify

When visitors are about to leave your Shopify store, exit-intent popups swoop in and give them a reason to stick around. They’re not just lifelines. They’re conversion saviors. Imagine a customer on the verge of leaving with items still in their cart. A quick nudge offering 10% off might turn their fleeting interest into a purchase. These popups are like safety nets and excel at recovering missed opportunities.

FOMO in action: Boost conversion rates with targeted offers

Exit-intent popups tap into the fear of missing out, a psychological driver that makes people act. When visitors are about to bounce, a well-timed message can convince them to reconsider. Highlighting a time-sensitive offer or exclusive discount can prompt them to stick around. Analyzing user behavior helps customize messages that resonate with individual interests. Well-designed popups can lift your conversion rates by up to 20%.

Get inside their heads: Gather actionable insights

Exit-intent popups aren’t just about retaining visitors. They’re also a goldmine for understanding them. Use these popups to collect feedback and ask why visitors are leaving. Maybe it’s pricing concerns or a lack of options. Tracking interaction rates helps identify which messages or offers are most effective. This data allows businesses to refine their marketing strategies and improve user experience.

Keep ‘em engaged: Reduce bounce rates

High bounce rates are bad news for any Shopify store. Exit-intent popups can help turn the tide by suggesting related products, highlighting trending items, or directing users to engaging blog content. Enticing incentives like discounts or free trials can motivate visitors to stay and explore more. Reducing bounce rates improves engagement metrics and boosts your website’s SEO rankings.

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12 best apps for creating an exit popup for Shopify store

1. Boost conversions with Instant's Shopify product page builder

Instant - Best Exit Intent Popup Shopify

Instant is a user-friendly Shopify product page builder that allows eCommerce teams and agencies to create fully customizable and advanced pages without any coding knowledge. Couple that with its intuitive drag-and-drop interface, and you’re all set to design high-converting landing pages, product pages, and more. There’s no need to stress about integrations; Instant works seamlessly with Figma and other eCommerce tools. Ready to elevate your online store? 

Try Instant's Shopify product page builder today!

2. Capture attention with Poptin's smart exit popups

Tools - Best Exit Intent Popup Shopify

Poptin is another excellent app for creating eye-catching Shopify exit intent popups. This app is user-friendly and comes with drag-and-drop editing, making it accessible even for beginners. Poptin also includes features like:

  • smart triggers

  • targeting rules

  • email pop-ups

  • exit intent pop-ups

To ensure your popups are shown immediately. It offers built-in analytics to help you track performance and make data-driven decisions.

3. Create custom exit popups with Popup Maker

Tools - Best Exit Intent Popup Shopify

Popup Maker’s versatile Shopify exit popup app has multiple formats, advanced targeting, and in-depth analytics. Popup Maker is designed for those who want to create Shopify exit-intent popups without the hassle. 

It offers many features, including:

  • Multiple popup types

  • Targeting options

  • Exit-intent triggers

The app also provides detailed analytics, helping you understand how your popups are performing and where improvements can be made.

4. Reduce cart abandonment with Popmunk's simple popup builder

Tools - Best Exit Intent Popup Shopify

Popmunk’s simple, user-friendly Shopify exit popup app builder focused on reducing cart abandonment with customizable designs. Popmunk is a versatile popup builder perfect for Shopify store owners looking to reduce cart abandonment rates. The app offers robust exit-intent functionality and various design options to make your popups stand out. Popmunk’s unique selling point is its focus on simplicity and effectiveness, ensuring that your popups do precisely what they’re supposed to convert visitors into customers.

5. Maximize conversions with OptinMonster's powerful popup tool

Tools - Best Exit Intent Popup Shopify

OptinMonster’s powerful popup tool with advanced targeting, real-time behavior automation, and geolocation features. OptinMonster is a powerhouse when it comes to creating exit popups. Known for its comprehensive features, OptinMonster allows you to build popups that look great and drive results. The app offers advanced targeting, real-time behavior automation, and even geolocation targeting to personalize popups for users based on where they’re browsing from. OptinMonster is a go-to for businesses that want to maximize conversions with minimal effort.

6. Recapture lost traffic with Picreel's exit-intent solution

Tools - Best Exit Intent Popup Shopify

Picreel’s exit-intent popup solution features a variety of:

  • Templates

  • Email retargeting

  • Straightforward setup

Picreel is a specialized exit-intent popup app designed to capture the attention of abandoning visitors. It’s particularly effective for businesses looking to recapture lost traffic and improve conversion rates. Picreel offers a variety of popup templates and targeting options and even allows for retargeting through email pop-ups. It’s an excellent choice for those who need a straightforward but effective solution to create a Shopify exit intent popup.

7. Launch effective exit popups with EasyBox's simple tool

Tools - Best Exit Intent Popup Shopify

EasyBox’s straightforward popup tool offers responsive designs, easy customization, and Shopify integration. EasyBox is a user-friendly exit popup app that makes creating exit popups a breeze. It’s designed with simplicity, offering easy-to-use tools to launch popups quickly. Despite its simplicity, EasyBox doesn’t skimp on features. It includes various targeting options, responsive designs, and integration of Shopify’s marketing tools.

8. Drive results with Adoric's all-in-one popup builder

Tools - Best Exit Intent Popup Shopify

Adoric’s all-in-one popup builder with intuitive design tools, advanced targeting, and comprehensive analytics. Adoric is an all-in-one popup solution that offers many features to help you create high-converting exit-intent popups. The app is known for its intuitive design tools, making it easy to create visually appealing popups. Adoric also provides advanced targeting features and analytics, allowing you to tailor your popups to different segments of your audience and track their performance.

9. Engage users with Wisepops' drag-and-drop builder

Tools - Best Exit Intent Popup Shopify

Wisepops is an excellent Shopify exit popup app that helps you engage users right before they leave. This app offers comprehensive features, including:

  • Exit-intent technology

  • Custom triggers

  • Drag-and-drop builder

Wisepops is ideal for businesses that want to create sophisticated Shopify exit intent popups without a steep learning curve.

10. Capture emails with Amped's email-focused popup tool

Tools - Best Exit Intent Popup Shopify

Amped’s email-focused popup tool with multiple styles, targeting options, and seamless Mailchimp integration. Amped rounds out our list with its unique approach to exit-intent popups. This exit popup app combines popups with email marketing, ensuring you can capture emails from visitors even if they don’t make a purchase. This tool offers a variety of popup styles.

11. Generate more leads with POWR popups' email capture

Tools - Best Exit Intent Popup Shopify

POWR popup is a good choice if you want to generate more email captures using opt-in popups. You can create stunning promotional popups for special occasions and add a phone number alongside the email for SMS marketing campaigns. You can customize your popup to show a success screen withholding a coupon, which will only display after the customers have signed up with their emails.

12. Increase sales with email pop-ups' spin exit popups

Tools - Best Exit Intent Popup Shopify

This discount popup app for Shopify allows you to create unlimited popups for your brand to grow your email list, increase sales and visitor engagement, get more leads, and recover abandoned carts. This app lets you engage your visitors and convert them into customers by enticing them to sign up for your newsletters with a discount.

10 types of exit intent popups to use on your store

adding a pop up - Best Exit Intent Popup Shopify

Sure thing! Here's a list of exit-intent popups you can use on Shopify.

1. Discount or special offer popups  

Imagine a visitor on the verge of leaving without completing their purchase. A popup appears, saying, “Wait! Here’s 15% off to sweeten the deal!” This type of popup is a no-brainer for reducing cart abandonment. You can also add urgency with lines like “Limited-time offer!”

2. Email signup popups  

You can keep the conversation going even if they’re not ready to buy. Use an exit popup to say, “Don’t miss out! Subscribe for exclusive deals and updates.” Sweeten the deal by offering a discount or freebie to join your email list.

3. Product recommendation popups  

Shoppers just need a little help finding the right product. A popup saying, “Not what you’re looking for? Check out these trending items!” can redirect their attention to other options. It’s like a gentle nudge toward discovery.

4. Feedback or survey popups  

If they’re leaving, why not ask why? Something like, “What stopped you from completing your purchase today?” or “How can we improve your experience?” can provide valuable insights to improve your store.

5. Gamified popups  

Make it fun! Add a spin-to-win wheel or a scratch card game that offers discounts or free shipping. Popups like “Spin the wheel and win a prize!” turn a potential exit into engaging excitement.

6. Social proof popups  

Boost confidence by showing visitors that others love your store. “Join thousands of happy customers!” or “This item is almost sold out, so grab it before it’s gone!” Social proof is a great way to inspire trust and urgency.

7. Cart reminder popups  

A friendly reminder can go a long way. Try something like, “You’ve got items waiting in your cart! Complete your purchase now before they’re gone.” Show a quick visual of the items in their cart to personalize the message.

8. Free resource popups  

Not everyone who visits your store is ready to buy, but you can still add value. Popups offering a free guide, checklist, or other resources say, “Take this gift before you go. It’s on us!” This keeps your brand in their mind for future purchases.

9. Rewards program popups  

Introduce your loyalty program to turn browsers into returning customers. A popup saying, “Earn points for every purchase. Join our rewards program today!” clarifies that shopping with you has long-term benefits.

10. Urgency or FOMO popups  

Fear of missing out is powerful. Use popups like, “Hurry! Only a few items left in stock,” or “This deal expires in 2 hours act now!” to create a sense of urgency that encourages visitors to stick around and make a decision.

9 best practices for using exit intent popups on Shopify

creating urgency with pop ups - Best Exit Intent Popup Shopify

1. Personalize your popups for a tailored experience

Scrap those one-size-fits-all popups and dive into personalization. Tailor your exit popups with customized text, formats, or exclusive offers for different visitors. When you add a personal touch, you grab attention and create a connection that resonates with your target audience.

Here are three ways to personalize exit intent popups:

  • Personalize With Names: Use tools like Mixpanel and Amplitude to track user actions and personalize popups with names, aligning them with behavior.

  • Identify Referral Sources: Tools like:

  • OptinMonk

  • Amplifinity

  • Chartbeat

Can detect visitors from external campaigns, allowing you to align exit popups with referral sources.

  • Avoid Repetition: Hide popups from visitors who have already engaged with them. Implement a global cookie to prevent repeat popups after a visitor has subscribed or interacted.

2. Tempt visitors with varied offers

Entice your audience with irresistible offers in your exit intent popups. Mix it up with these options:

  • Content Upgrade: Spot trending content, elevate high-performing articles, and surprise readers with a free downloadable PDF or checklist post-guide.

  • Discounts for Email: Seal the deal with exit popups offering discounts in exchange for email addresses; use compelling copy like “Claim Discount” to captivate users and prevent cart abandonment.

  • Free Shipping Offer: Provide free shipping codes in popups on checkout or product pages.

  • Giveaway Incentives: Encourage sign-ups and engagement with exit popups featuring giveaways with chances to win physical items.

3. Offer helpful hints to retain visitors

Don’t let your visitors slip away. Provide helpful hints when they’re about to leave:

  • Suggest Related Posts: Recommend related blog posts with enticing headlines and relevant images to reduce bounce rates.

  • Suggest Related Products: Extend the content strategy to product pages, suggesting similar or complementary products.

  • Showcase Popular Products: Leverage social proof by showcasing popular items in exit popups to keep shoppers on your site.

  • Overcome Objections: Address common objections by offering a money-back guarantee or highlighting standout product features.

  • Give a Reminder: Combat cart abandonment with exit popups reminding shoppers of items in their cart.

  • Offer to Chat: Utilize exit popups for customer support by offering chat assistance and helpful interactions with potential customers.

4. Focus on micro-conversions for continued engagement

Microconversions prompt visitors to take a small initial step, increasing the likelihood of ongoing engagement:

  • Give Visitors Choices: Tailor lead magnets for a personalized experience and capture varied segments.

  • Present a Survey: Collect valuable feedback with exit popups placed strategically to avoid interruptions.

  • Use a 2-Step Opt-In: Optimize engagement by implementing a 2-step opt-in in exit popups, starting with a more straightforward action.

  • Give a Yes/No Choice: Boost conversions through a yes/no choice, using bold colors and persuasive copy.

5. Create urgency to spur action

Keep your visitors on their toes with urgency in your exit intent popups:

  • Create Scarcity: Show limited quantities or availability to drive purchasing decisions.

  • Add Urgency: Set a definite deadline to compel visitors to promptly claim offers or complete actions.

6. Build authority to boost trust

Harness authority in your exit intent popups to effectively boost conversions:

  • Use Social Proof: Show numbers or community memberships to guide visitors toward desired actions.

  • Leverage Your Credentials: Establish authority with qualifications and certifications; showcase guest posts and features.

  • Include Testimonials: Transform exit popups into mini sales pages with authentic testimonials.

7. Improve design for greater impact

Leverage practical web design principles to enhance your exit intent popups:

  • Add a Progress Bar: Trigger discomfort associated with incomplete tasks, urging visitors to engage.

  • Include a Picture of the Gift: Use compelling images to convey value, minimizing the need for extensive copy.

  • Use Arrows: Direct attention toward the call to action with visual cues like arrows.

  • Use Animation: Infuse movement to captivate attention and direct gaze toward the desired action.

8. Craft compelling copy for better engagement

Persuasive copy is essential for successful exit intent popups:

  • Make Them Laugh: Inject humor to create a more engaging experience.

  • Use Numbers: Grab attention by leveraging numbers, highlighting specific quantities.

  • Use Compelling CTA Copy: Craft specific button text focusing on benefits to make it

  • more enticing.

9. A/B Test for optimal performance

Don’t guess what works. A/B tests headlines, CTAs, or design elements to identify and implement the most effective variations, boosting conversion rates over time.

Optimize your Shopify store for conversions without breaking the bank with Instant's Shopify product page builder

You've got a Shopify store and want to make it more awesome, right? Enter pop-ups. These nifty tools can be your best friend, helping you capture leads, reduce cart abandonment, and even promote special offers. But how do you add them without losing your mind in a sea of code? Let’s break it down.

Your Shopify secret weapon

Imagine being able to design your Shopify pages with ease, no coding, and no fuss. That’s where Instant comes in. This tool lets you create high-converting pages using a simple drag-and-drop interface. It’s like playing with digital Lego bricks but for grown-ups and your eCommerce store. With Instant, you’re in control. You can customize everything to match your brand and integrate seamlessly with tools like Figma. It’s versatile, powerful, and ready to boost your conversions.

Why pop-ups matter for your Shopify store

Some folks might think pop-ups are annoying, but when done right, they’re gold. They can grab your visitor's attention at just the right moment, whether when they’re about to leave your site or scrolling through your products. Use pop-ups to offer discounts, capture emails, or guide visitors to other pages. The key is making them relevant and timely to enhance the user experience rather than disrupt it.

Choosing the best exit intent pop-up for Shopify

Not all pop-ups are created equal. You’ll want one that offers exit intent technology. This means the pop-up will trigger when it looks like your visitor is about to leave your site. It’s a last-ditch effort to keep them around and maybe even convert them into customers. Look for pop-ups that are easy to customize, mobile-friendly, and integrate smoothly with Shopify. Remember, you want them to feel like a natural part of your store, not an afterthought.

Keep it simple, keep it effective

When adding pop-ups to your Shopify store, less is often more. You don’t want to bombard your visitors with too many pop-ups, or they’ll just get frustrated and leave. Start with one or two that serve a specific purpose, like collecting emails or promoting a sale. And always make sure your pop-ups are easy to close. You’re not trying to hold your visitors hostage; you’re trying to engage them.

Testing and tweaking for success

Once you’ve got your pop-ups, don’t just set them and forget them. Keep an eye on how they’re performing and make adjustments as needed. Try different designs or offers to see what resonates best with your audience. The goal is to create pop-ups your visitors want to interact with, not just click away from as fast as possible.

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